Category Archives: Branding

  — the power of branding!


Also posted in Creative process, The Business of photography

As photographers we spend our energy on developing a visual brand for our clients. But how much time have you spent working on your own branding? From my first days at the Red & Yellow school of advertising, the importance of branding was drummed into us. Branding is what lives and breathes around a product, […]

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  — Your pictures are just the beginning!


Also posted in Creative process, The Business of photography

How do you ensure staying in business as a professional photographer so that you can continue to take great shots and make a living from it? If you have made the bold move to enter the world of photography full time or are considering it, there are a few things I wish I had known […]

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